Nike mood

With the upcoming full stop in 2010, China has begun to describe the carefully written in 2011. No matter from which point of view, 2010 for China, is a gorgeous year. Slow growth in the global economy against the backdrop of the sudden emergence of the Chinese economy, continued to grow nike air max 2009, the economic value jumped to second in the world for the people across the country provides more opportunities. China further consolidated its position on the world stage, and due to the success of the Shanghai World Expo, which attracted hundreds of countries gathered in China. Moreover, China also continued to break the record number of technology areas, such as high iron and super computers.

Of course, the sports industry and sports culture, but also outstanding results in 2010 - China's sports industry is about 20% earnings growth, the output value of more than 30 billion U.S. dollars. 80% of which comes from the revenue-generating sports. Obviously, as the country continues to improve people's income, people start looking for newer and more interesting forms of entertainment. Meanwhile, more and more people begin to exercise and fitness as an important part of life. The success of the Guangzhou Asian Games and World Cup fever in China, so we can see that China is not only a personal love of sports participation in China's new Olympic sports culture after the interpretation, is as important as athletes and spectators The.

As the official World Cup sponsor Adidas personally felt the first time this tournament for the enthusiasm of the Chinese. We build for the World Cup boots, sportswear and football in China, selling; consumers to participate in our wide range of activities organized by the World Cup theme. The level of excitement for the World Cup in China is simply amazing. Even more impressive is that the Asian Games in Guangzhou, China, the status of the command, not only because of its capacity as host country, but also because Chinese athletes took home 199 gold medals, making China the eighth highest in the Asian Games Medals charts. In the future, we will see not only a sporting event in the world, more and more competitive country, it is a great concern to the world of national sports events.

For me personally, was an important year in 2010 - this is my transfer to mainland China from Hong Kong the first year. Looking to the future, Adidas in China have the opportunities and the broader market, prospects for the development of sports industry excites me.

Adidas is ready to go, and gradually realize the "Gateway 2015" strategy. With more fashionable and high-performance sports product development and the development of small and medium cities in China, we are constantly open up new business areas. At the same time, we will Taobao Mall Adidas to promote our new products. We expect to achieve and continue to strengthen our development of China and the Chinese people's health commitment. Cooperation with various groups, such as "sports opportunities" and the One Foundation, Adidas will also continue to assist social assistance and community development action: We will continue to raise funds internally, as this nike air max 24-7 year's Beijing Marathon to "RunforLove" charitable activities within the theme of the same. Beijing Marathon with our partnership with the next five years, it would be a good physical fitness to promote career opportunities in China. For Adidas, the "Gateway 2015" strategy to promote the Chinese way of life and the subsequent movement of the positive value of opening a new path. I hope that in 2011, whether it is for health or pleasure brought about by the competitive real passion for sports will continue in China, surging excitement!